A free GBP audit built around a 169-point Google Maps heatmap scan. See exactly where you show up across every Vegas neighborhood, what's broken in your profile, and which three competitors are pulling clicks ahead of you. PDF in 48 hours.
Here's the thing about your Google Business Profile: it doesn't rank the same way everywhere. Someone searching for a plumber from a coffee shop in Summerlin gets a different top three than someone searching from a house in Henderson. Same search, different map.
A Google Business Profile audit starts by checking where you rank, across the whole city. We do that with a 169-point heatmap scan: 169 separate spots from Centennial Hills to Boulder City. For each spot, the scan asks Google "who shows up for this search from here?" and records where your business lands. Green dots mean you're in the top 3 at that spot. Yellow means positions 4 through 10. Red means past 10, which is the same as invisible.
Once we know what your map looks like, the audit checks the things that change it: your profile, your categories, your citations, your reviews, and what your top three competitors are doing differently. You get the full grid, the side-by-side comparison, and a written breakdown of what to fix first. PDF in 48 hours. Free, no obligation, no follow-up call unless you want one.
The shape of the dots tells you what's broken. Four patterns show up most often on Vegas home service contractors.
This is a geographical relevance problem. Your Google Business Profile is fine right at your address, but Google doesn't see you as relevant outside a tight radius.
FixService-area pages that name the specific Vegas neighborhoods you actually work in.
This is a topical relevance problem. Google isn't filing you under the service you sell.
FixGBP category alignment, a fully built-out services list, and pages on your website that mirror what the GBP claims you do.
This is a website structure problem. Your site is sending Google mixed signals about what your business is.
FixRebuild it as a clean silo where every page reinforces one service.
A competitor is outranking you in that specific pocket.
FixLook at their profile (categories, reviews, schema, photos) and beat them on the parts they're winning.
You can't see any of this from your phone. The "I just Googled my business and it didn't show up" test is the wrong test. Google personalizes results based on where you're standing, how recently you've searched, and whether you've ever clicked your own profile. The 169-point scan samples from 169 separate places at once, none of them dependent on your phone.
The heatmap shows where you rank. The rest of the audit shows you why. A real Google Business Profile review also covers:
All of it goes in the PDF.
If your business isn't showing up on Google Maps and you're not sure where to start, this is where you start. The audit is free. It tells you whether you're looking at a 30-day fix or a 90-to-180-day build. That distinction matters, because if someone's selling you a monthly package before they've run the diagnostic, they're guessing.
The top three businesses Google shows on Maps when someone searches "plumber near me" or "landscaper Las Vegas." That's where most of the clicks go for local service searches.
If you're not in the top three for your service in the neighborhoods you cover, you don't show up in either of those numbers.
The 169-point grid is how you find out where you actually stand. A typical scan covers six keywords with two captures each. It's the same methodology Whitespark uses in their Local Search Ranking Factors report every year, and the standard pre-sale intake at operator-led local SEO agencies. The reason most Vegas contractors haven't seen one for their own business is that the tools cost money per scan, and most agencies won't run them as a freebie.
The PDF lands in your inbox within 48 hours of your request. Inside:
If the diagnosis is "fix the GBP and you're done," we'll tell you that and you can run the fixes yourself.
If it's a bigger build (silo restructure, citation cleanup across 20 directories, review velocity work, schema implementation), the three LocalPulse tiers cover it:
GBP optimization and monthly reports.
Adds citation cleanup across the top 20 directories and call tracking.
Adds 6 service-area pages and a monthly strategy call.
Setup is $497, one time. We don't lock you into a contract. What we do ask: be ready to give this at least 3 months. GBP rankings need 90 to 180 days to compound, per BrightLocal's 2024 Local Search Ranking Factors report. If you're not planning to give it that runway, this probably isn't the service for you.
You don't have to commit to anything to get the audit. It's just the diagnostic. The plan comes after, only if you decide it's worth acting on.
PDF to your inbox in 48 hours. No obligation, no follow-up unless you want one.
Get My Free GBP Audit